When it comes to generating niche ideas, starting from a solid premise is always a good idea. This will help you narrow your search and ultimately come up with a profitable niche market. One of the most popular places to start looking for a niche is Amazon.com. This online retailer has over 353 million products available for purchase on their site, which means they have all kinds of niches that you can explore.
In this article, we’ll go over some ways that you can find the perfect niche using Amazon.com for affiliate marketing.
How to Generate Niche Ideas Using Amazon.com
Amazon.com is a great place to start your search for profitable niche markets. As the world's largest online retailer, it houses more than 353 million products on its site.
To find some niche ideas, you can use Amazon's search engine to find the top selling products in your category of interest. See what people are looking for and why they're interested in it. You can also brainstorm by reading through some of the best selling products at the moment.
You can also go to the "Customers Who Bought This Item Also Bought" section of an item page to see what other products are related to that item.
For example, if you were interested in finding niche ideas for pet supplies, you might see that more than one customer who purchased a product like dog food has also purchased a pet crate (a cage-like structure), so this would be an ideal niche idea for you!
Searching for a Product with a High Demand
One of the best ways to find a profitable niche is to look for products that have a high demand. Products that have a high demand are generally in-demand products, which often means they'll also have a higher profit margin. In order to find these profitable niches, you can search Amazon's best sellers list. You can input different keywords and filter them by category or price range if you want to narrow your search.
Search by Category
Some of the best ways to narrow down your search are by category.
You can find niches within a specific category on Amazon.com, which will help you get an idea for what products are currently popular in that niche. You can find categories by clicking on “Categories” at the top of the page.
Think about what kinds of products are popular in the niche you're looking for, and then click on that category to see examples of related products. For instance, if you wanted to start a dog-themed business, you could visit the Dog Supplies category and see what types of products are available in that area.
Search by Best Sellers Rank
One of the best ways to find a niche is to look for items that are ranking well on Amazon.com. This will help you identify niches that have a lot of potential, and ones that you might not have thought of before.
To search by Best Sellers Rank, type your desired keyword into the search bar and select "Best Sellers" from the drop down menu. Now, type in your desired keyword again to scroll through all results.
In this example, we're going to cover "cooking books." So, we typed in "cooking books" twice to find all results related to this niche. You can then browse through these results to find a niche that suits your needs!
Search using the Amazon Marketplace
Amazon has two different types of markets that you can search through. If you're not sure what is the best way to find a niche market on Amazon, start by browsing the Amazon Marketplace.
The Amazon Marketplace is where individual sellers offer their products for sale on Amazon's site. What this means is that if you don't see the product your looking for in the Amazon Marketplace, you might be able to find it in one of these individual seller's storefront. You can also use the site to sell your own products, like clothing or furniture.
If you browse these individual stores, you'll notice they are sorted by categories. You can click on any of these categories to see what is available at each store within that category. This makes it easy to find exactly what you're looking for in just a few clicks!
Make sure to check out individual sellers' stores before selecting a niche market because sometimes they might have the exact thing that your audience would love most!
Finding a Marketable Idea
A niche is a subset of the population that will be interested in your product or service. When you find that group of people, it makes it easier to market to them.
Generating niche ideas can be hard! Starting with a solid premise, like an Amazon product, can help you narrow your search. One of the most popular places to start looking for a niche is Amazon.
1. Look at categories
Amazon has everything from books and DVDs to vacuum cleaners and kitchenware. If you're looking for a niche idea in the home, there are many options in this category alone!
2. Search by keyword
Search for a word to find best selling products. For instance, if I wanted to start a business related to makeup brushes, I could type "makeup brushes" into the search bar and see what types of products are ranking well on Amazon at the moment. This would help me narrow down my niche market even further!
3. Look at best selling items
Once you have your general niche market, search for individual products within that category. For instance, if I wanted to start a dog-themed business, I could visit the Dog Supplies category to browse through popular products in this field. This would help me see what kinds of niches are most popular at the moment!
4. Look at customer reviews
It can be helpful to look through customer reviews and see what products people like most in a specific category. If an item is getting a lot of good reviews, there's likely a market for it! Just make sure that your product or service is better than others in its category before you start marketing to your chosen market.
Don't be afraid to search through many niches to find one that's right for you! It can take a lot of trial and error before you find a niche market that works well for your business, but it will all be worth it in the end.
Once you find a niche market to work with, focus on these aspects:
1. Is it popular?
Make sure that the niche you choose is large enough to sustain a business! You can check this by looking at best selling items, customer reviews and Amazon categories.
2. Do people buy similar products from other companies?
If there are already several big competitors in your market, your customers might be less likely to buy from you. Make sure that your product or service is significantly different from what current companies offer!
3. Is there demand for the niche?
Is your chosen market in need of a new seller or service? Check customer reviews and Amazon bestsellers to see if there's already a market for similar products in your chosen niche.
Amazon.com is a good place to start if you are looking for products to sell, or if you are looking for niche ideas to generate more revenue. Amazon has a number of tools to help you find products to sell, which will also help you generate niche ideas. Once you have found a product for affiliate marketing, or a niche market to work with, start brainstorming ideas about what you can sell in that specific market.